Winning Clients in a Wired World - Front Cover

   About Kip
   Welcome Letter

“If you are in sales or marketing, or you manage a sales team, applying the ideas in Winning Clients in a Wired World should be an integral part of your game plan for achieving year over year increases in sales. Overlook this book and you're missing a huge opportunity to make your life easier, and your business more profitable.”
—Mark McVeigh, Vice President, Financial Institution Sales
Aviva Life Insurance Company of America

About Kip Gregory

Kip Gregory specializes in coaching financial services professionals and companies on how to win and keep more business through smarter use of technology and the Internet. He is the industry's leading authority on using computers and the Web to create time-saving, money-making, franchise-building systems.

A popular speaker at sales meetings and conferences, his sessions offer quick, innovative and inexpensive ways to harness the power of the PC to develop and sustain closer relationships with clients, customers, prospects and strategic partners — practical ideas attendees can apply within minutes of returning to the office.

More than 30 years of experience in marketing and senior management across insurance, securities, banking, brokerage and direct marketing has given Kip a unique perspective on how to achieve competitive advantage in the financial service arena.

Before founding The Gregory Group in 1998, Kip spent 14 years developing and managing businesses for GE Capital and other financial services companies, testing and refining many of the strategies and tactics he now teaches. During that time his units created billions in assets and consistently surpassed their profit targets.

For more information on his coaching and consulting services, visit